← All playbooks

The Contractor Playbook

Bid calls answered. Phone tag eliminated.

This is the operating manual that ships with every contracting business that hires Sarah. Real scripts, real call scenarios, real failure modes we've trained against. Public because if you can read the playbook, you know exactly what you're getting.

The operating picture

~40%

of contractor leads are lost to phone tag

$15K+

average project value

<24 hrs

a homeowner will wait before going with another contractor

Day-1 rules · same across every trade

How Sarah opens every call.

Call scenarios · what actually rings in

The 3 calls Sarah handles for general contractors.

Scenario 1

Homeowner kitchen remodel inquiry

Caller

"I'm looking to remodel my kitchen — can I get a quote?"

Sarah

Confirms project type, captures scope basics (square footage, scope: just cabinets vs full gut), books a free in-home estimate. Asks about timeline + budget range if comfortable. "We do free in-home estimates — Saturday morning works, would 10am or 11am be better?"

Outcome

Site visit booked. Owner gets full context before walking in.

Scenario 2

Urgent repair (leak / hazard)

Caller

"My roof is leaking into the living room — can someone come today?"

Sarah

Triages as urgent. Captures address + photos via SMS link. "We have a foreman who handles same-day urgent — let me get him on it. He'll call you within an hour."

Outcome

Urgent routed without delay. Photos captured before the visit.

Scenario 3

Permit / inspection question

Caller

"Do I need a permit for a deck off the back of my house?"

Sarah

Doesn't guess. "Permitting varies by your city — our project manager can walk you through it. Can I get your address and have him call you back today?"

Outcome

Doesn't pretend to know zoning. Routes to expert.

Failure modes · what we trained against

Things Sarah used to get wrong.

Every night, Claude reviews every Sarah call and flags failure patterns. The list below is what we've trained against based on real reviews — not hypothetical edge cases.

Was

Sarah used to give "rough ballpark" prices on remodels — way off.

Now

Project pricing always goes through owner. Sarah offers free estimate only.

Was

Sarah used to skip the photo capture for urgent repairs.

Now

Urgent calls now trigger an SMS link to upload photos.

Hand-off rules · when Sarah routes to a human

Where Sarah stops and you take over.

FAQ

Operator questions we get most.

Can Sarah triage which projects are worth pursuing?

You set the rules — ZIP code, project size, budget range. Sarah qualifies before booking the estimate.

What about subcontractor calls?

Subs ringing in about availability get a dedicated route — message + SMS to your project manager.

Hire Sarah for your contracting business

The playbook above ships pre-loaded.

Paste your website URL. Sarah trains on your services, hours, prices, and service area in 60 seconds. Then she runs the general contractors playbook on every call — and gets better every night.