For HVAC contractors

Never miss another $400 service call.

When the AC dies in July, the homeowner calls the first three contractors that pick up. If that's not you, the job is gone. Morthn is a done-for-you front office: every call answered 24/7, emergency slots booked, and the lead texted to your tech before they hang up. All of it runs behind the scenes with a real person accountable; you stay in control.

The operating layer for service businesses — calls, bookings, follow-ups, and invoices, handled end to end. A human in the loop until you trust it. From $1,997/mo.

Fully managed. No software to run.From $1,997/mo

The cost of running it yourself

What’s your front office leaving on the table for HVAC contractors?

Set the three sliders. We count every inbound you don’t capture fast (calls, texts, DMs), reputation you’re not compounding, and no-shows you’re not rebooking. Conservative: 40% of slow/missed inbounds were real buyers.

280 leads

Calls, texts, web forms, and social DMs combined. Most owners underestimate this — check your phone logs + inbox.

$580

Revenue from a single typical job or visit that closes.

60%

Speed-to-lead reality for a busy, under-staffed operation is usually 55–65%. Anything slower than ~5 min mostly books a competitor.

Revenue recovered / mo

$29,000

Recovered / year

$348K

Front-office hours saved / mo

47h

Morthn runs your entire front office — calls, inbox, calendar, reviews, payments — from $1,997/mo, a 15× return at your numbers. The AI runs it behind the scenes; you stay in control.

Built by an operator

“Every service business I knew was drowning in the front office — missed calls, unanswered DMs, no-shows, reviews they never asked for. So we built a team to run all of it. Want to hear one piece of it live? Call the line like a customer and hear how it handles a real call.”

— Aiden, founder of Morthn

Call the demo line: (774) 334-9053

What changes

What changes for hvac contractors

Day 1: every call answered, 24/7.

Picks up at 2am when the heat goes out. Qualifies emergency vs. routine in 30 seconds. Books real Google Calendar slots. Texts your tech the address before they hang up. Bookings can start landing the same day you go live.

Week 1: invoices go out, payments come in.

The Payments + AR module auto-generates an itemized invoice from each completed job and sends it by SMS with a Stripe link. Overdue accounts get a professional follow-up call in your voice. Money lands same-day, and your days-sales-outstanding drops.

Month 1: the paperwork no one else runs.

Reviews and maintenance agreements compound like before — and Morthn also tracks what no competitor touches: permit clocks (an expired-open permit resurfaces at resale), manufacturer warranty-registration windows (registered vs not is the difference between 10-year and 5-year parts coverage on most major brands), and a hard gate that stops anyone on your team promising the federal 25C credit on a 2026 install — it was terminated for installs after Dec 31, 2025.

Straight answers

Common questions

Will it know my service area?
Yes. The agent trains on your website in 30 seconds — service area, hours, brand specializations, financing options, all of it. You can also hand-write custom rules: "if caller is outside our 25-mile radius, refer them to a partner."
Can it dispatch to my techs?
Yes. When a job is booked or escalated, the agent fires a Slack alert + SMS to your dispatch phone with caller name, address, problem description, and recommended priority. We integrate with most field service tools (ServiceTitan, Housecall Pro, Jobber) via webhook.
What about after-hours emergency vs routine?
You set the rules. Most HVAC contractors mark "no heat in winter" and "no cool in summer" as emergencies — Morthn pages your on-call tech instantly. Routine ("I want a tune-up quote") gets booked into the next business-day slot.

Never miss another customer
or an invoice.

Done for you across calls, inbox, calendar, reviews, and payments. From $1,997/mo — we set it all up, with a human in the loop until you trust it.

See full pricing